What We Do
MEDIA RELATIONS
Build awareness, enhance reputation and connect with key audiences through the media.
SOCIAL MEDIA
Grow followers and engagement with key stakeholders across social channels.
EVENTS
Conceive and produce events that capture the imagination of target audiences.
PROMOTIONS
Have you opened a new location, redesigned your shop, or added a new product or service? Don't keep it to yourself, let folks know.
Running a holiday sale or weekly special? Definitely promote it here to get customers excited about getting a sweet deal.
STRATEGIC CONSULTING
Consult on strategic planning and communications to positively impact client’s mission.
Experience
Television and Film
Television and Film
Television and Film
From 2011 to 2018 she helped HBO Latino with the trajectory of their brand through creative marketing communications and special events surrounding their concert specials.
Music
Television and Film
Television and Film
We know how to navigate the new frontier of live streaming and digital music discovery.
Our experience includes publicity and promotional event campaigns for musicians including iconic songstress, Sade, Rock and Roll Hall of Fame inductee, Carlos Santana, Canadian rapper, Belly, Salsa icon, Fania All Start legend, Larry Harlow, SESAC Awards, BMI Latin Alternative Music Showcase and more.
Our founder kicked off her career as a teen, promoting wax records by then-emerging artists such as Destiny’s Child and 50 Cent for Columbia Records.
Sports
Television and Film
Business + Real Estate
In 2018 we helped the global sports streaming platform, DAZN gain firm positioning in the United States by shaping its public-facing culture. She introduced DAZN to multiple high-profile combat sports talents and editors, including the on-air talents to their first daily show, The Barak and Ak show, and their main combat sports editorial director, Andrea Hale.
Business + Real Estate
Diversity & Inclusion + Multicultural
Business + Real Estate
We've placed clients in Forbes, The New York Times, CNBC, and more.
We specialize in consumer products, executive profiles, and luxury real estate.
Diversity & Inclusion + Multicultural
Diversity & Inclusion + Multicultural
Diversity & Inclusion + Multicultural
Torres is a veteran multicultural media marketer and has steered special projects for several large and boutique agencies, movie houses, and notable executives.
She is well-versed in digital accessibility and received training from New York's Mayor's Office for Persons with Disabilities (MoPD). She's passionate about empowering persons with disabilities, the world's largest minority group, through authentic content and special events.
Through her work under her non-profit Diversity & Inclusion community banner, Brands for Belonging, she became the first publicist to petition for the abolishment of Columbus Day Sales in honor of Indigenous People. Her mission is widely supported by the nation's top Native American and Taino Indian leaders.
Cause Marketing + Philanthropy
Diversity & Inclusion + Multicultural
Diversity & Inclusion + Multicultural
The Brand Phoenix has the depth of experience to help nonprofits or NGOs effectively communicate with media, members, donors and the general public. Our non-profit public relations experience spans a wide range of human rights, services for seniors, youth and women, nutrition and health, efforts on behalf of land and marine preservation as well as promoting for-profit-non-profit hybrid businesses.